Google is fast, we all know that. It knows how people are trying to optimize their way to the top and what kind of tactics they use. It caught up on the link wheel too. Not just Google, but even the other two biggies Bing and Yahoo! have figured it out. Link wheels used to be an amazing way to get a good search engine ranking until recently. Now any efforts to build link wheels wouldn’t work out as they are being discarded by the search engines. This is why it makes sense to work your way up with the traditional approach towards link building rather than running around such quick ways.

If you haven’t heard of link wheels or aren’t familiar with them, then it’s a good thing. It’s not a strategy that you need to regret about if you haven’t used it. Link wheels are not the only things that are being pushed out into the market these days that claim to immediately shoot your rankings through the roof. There are tons of “get rich quick” scams on the web. The same theory applies to SEO. Building smart link wheels is all about going the right way, the traditional way. And what’s that? By not doing what the others are doing when it comes to building these wheels.

It’s important for you to know about the old method of link wheel building so that you don’t accidentally fall into the trap. In the web 2.0 world, you have multiple sites where you can submit your articles or blogs where you have your links going back to both, the main domain name and the other site. This “other site” is just another web 2.0 website that has been set up by you, by following the exact same steps. This wheel of 2 links can grow and expand to a good extent. It can go up to 30+ link long. The whole point of doing this is to not only promote your main site but also to promote these web 2.0 sites, which gives you lots of link juice to play around with.

There are different variations of the link wheel but ultimately all of them do the same thing. It’s not wrong to have a few such sites going through this process, but it’s important to check your wheel and make sure it’s not in a circle, which would be easy to detect. Wheels that are irregular and are broken can’t be found that easily. On the other hand, spin off wheels are the most powerful as they are almost impossible to discover.

Now that we know how it’s done, it’s simple to understand that the risk goes low if you build the wheel properly. Broken wheels that have lots of hubs will just look natural and be impossible for any search engine to track this technique and stop it. Setting up a link wheel properly can be an expensive affair but can give great results. You can eventually land up on the top of your chosen search results and stay there for years without any need for real updating or grabbing new backlinks.

Although stopping your back linking process is not a good idea, unless you’re really cash-trapped. There are many companies out there who offer link wheel building services, but it’s important that you find one that offers a reliable service, since you don’t want your site to be blacklisted. To make sure things are genuine, just give them a call and talk to a real person who can answer your questions. The company needs to be really on the track with the latest tactics and SEO news. Just use this information to go about your link wheel building campaigns carefully and you should be fine.

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Tags: Link Wheel